Social Needs Facilitating Work Motivation
Social needs are regarded as meaningful interpersonal relationships.— Hersey and Blanchard (1977)
Social needs involve a concern for others in the environment with focus of attention moving from self to others.
Examples of people who are functioning at a social level are those who enjoy working together in groups or in teams, sharing warm relationships, viewing the work environment as a social situation, encouraging people to feel a part of the work group, and generally expressing concern for others in the environment (Douglass, 1980).
People who come to work primarily because they need the stimulation from others are at a social level of maturity. Social needs are a priority only when safetyOpens in new window and physiological needsOpens in new window are in balance or are satisfied.